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The Internet’s potential contribution to India’s gross domestic product by 2015 may leap to $100 billion by 2015, from about $30 billion in 2011, according to a new a study by McKinsey & Co.

Quoting the study, a report in The Wall Street Journal – India Realtime said that by 2015 the number of Internet users in the country is expected to reach anywhere between 330 million and 370 million. “India will add more Internet users than any country in the world over the next three years,” said the McKinsey report, explaining that 28% of India’s population is set to have Internet access by 2015.

Currently, only 120 million people – or about 10% of India’s 1.2 billion population – use the Internet.  By 2015, McKinsey projects India will overtake the U.S. to become country with the second highest number of Internet users after China. Globally, about two billion people currently use the Internet. In 2010, the Internet contributed $1.7 trillion to the world economy, according to McKinsey. That’s roughly the current size of India’s economy.

But most people who will access the Internet in India by 2015, will do so on mobile devices such as cellular phones or tablet computers: “three out of four users from India will be mobile-only users,” says the report.  An increase in Internet users could create 22 million jobs by 2015 from about six million now, the report added.

For growth to happen, McKinsey Global Institute’s Anu Madgavkar says telecom operators should roll out high-speed Internet networks, and that the central government should extend the national broadband network. More content should be available in a greater variety of Indian languages.

Other factors that will help increase the Internet user base are lower prices of mobile-telephones and tablet computers, Ms. Madgavkar said

The report says the number of Internet users by 2015 could reach as many as 500 million people, depending on how fast its popularity spreads in smaller cities and rural areas.  New jobs could come from e-commerce websites as well as from sectors such as logistics that support online shopping websites, which are heavily dependent on courier companies to deliver their services.

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